PRODUCT DESIGN

 

 

BROOT

coffee table originates from ROOT

The name of the BROOT coffee table originates from ROOT, referring both to wood and to the craftsmanship of woodwork rooted in the Romanian vernacular culture. BROOT teaches us to appreciate the raw beauty of the wood texture and to consider another aesthetics based on the unfinished, seemingly incomplete appearance that changes with the time that adds personality and changes its chromaticity. The object becomes more expressive and attractive with the passage of time. BROOT is an old wood, saved from being put on fire, with a contemporary intervention at the level of shape and structure. 

The geometric, irregular shape is obtained by apparently randomly cutting the corners of a rectangle. Combining the traditional with the industrial aspect, the craft offers warmth and the footprints of the manual processing, thereby tempering the cold appearance of the metal.

The metal legs rigorously follow the angles of the wood but come out of the classic typology of symmetrical table legs. The object becomes more expressive and attractive with the passage of time.